Creeping featuritus is one. Everyone loves a good metaphor from time to time. Adult play and child play are simply concurrent versions of each other. Young men like to play “Army” .. as do older ArmChairGenerals.
The freedom and liberty we take with words in print and speech may be about all we have left (I speak as an American fool) to work with. Deriving income from silly ideas and made-up nonsense has been done [Three Stooges]. Using rich media that’s also heavy in psychologically aware, yet naturally gentle linguistic patterns. A collective sensitivity should evolve out of the flow of ideas as they have been. Bringing that from the Ozone to the Farm is the process of traversing from the intangible through the visualizable into the developable where it becomes an Artifact of Value – A Good – if we succeed. — Wikipedia:Extensionism